3164 Forest Hill Irene Rd | Newly Redeveloped Shopping Center

Elevate your brand in Memphis's most prestigious retail trade area. Watertower Place represents a rare opportunity to secure a footprint in a newly redeveloped shopping center at the Southeast Corner (SEC) of Poplar Pike and Forest Hill Irene. Located in the heart of Germantown, this center is designed to cater to a high-income demographic and offers modern, versatile spaces for retailers and restaurateurs alike.

Versatile Leasing Options & Floor Plans

Whether you are launching a boutique concept or a regional flagship, Watertower Place offers a variety of configurations to meet your specific square footage needs:

• Total Center Square Footage: 17,574 SF

• Flexible Suite Sizes: From 1,150 SF to a maximum contiguous 17,574 SF.

• Featured Opportunities:

  • Endcap Restaurant Site: A prime suite featuring dedicated patio space, ideal for upscale casual dining or a trendy café.

  • Diverse Suite Selection: Available units include 3,990 SF (Suite 1), multiple 1,295 SF options (Suites 2-5), and a large anchor-style 5,784 SF (Suite 6).

Strategic Location & "A-List" Retail Synergy

Watertower Place is situated at a high-visibility junction, surrounded by national luxury brands and daily-needs anchors that drive consistent, high-quality foot traffic to the immediate area.

• Elite Retail Neighbors: You are in good company. The immediate trade area features powerhouse retailers including:

  • Premium Grocers: Target, Sprouts Farmers Market, and The Fresh Market.

  • Entertainment & Apparel: Malco Theaters and Marshalls.

• Affluent Demographics: Germantown is recognized as one of the most affluent suburbs in the Mid-South, providing a captive audience of high-disposable-income households.

Traffic Metrics & Commuter Exposure

Benefit from significant daily exposure at one of the city's most vital intersections:

• Forest Hill Irene Road: 15,261 AADT (Average Annual Daily Traffic)

• Poplar Pike: 8,385 AADT

• Regional Access: The site serves as a primary transit point for residents commuting through Germantown, Collierville, and East Memphis.

Why Watertower Place is the Smart Move

This isn't just another strip center; it is a meticulously redeveloped destination in a "barrier-to-entry" market where new retail space is incredibly limited.

1. Modern Aesthetics: The redevelopment ensures a contemporary look that enhances brand perception.

2. Outdoor Engagement: The patio potential for the endcap space meets the growing consumer demand for outdoor dining and social experiences.

3. Scalability: The ability to combine suites up to 17,574 SF allows for large-scale "junior anchor" tenants to establish a major presence.

Secure Your Spot in Germantown’s Premier Retail Hub

With multiple suites now available for direct lease, now is the time to position your business in 38138—one of the region’s most sought-after zip codes.

Contact our leasing team today for a full site plan, shell specifications, and to schedule a private walkthrough of the available suites.